Parking Matters:

We are a team of parking consultants who provide innovative advice on all matters related to parking. Our clients rely on our expertise to solve their parking problems and optimise the value of their assets.


At Parking Matters we speak the language of parking fluently.

Our clients appreciate this. They rely on our frank and honest approach as well as our unwavering commitment to quality. Our experience, drive and enthusiasm deliver optimal results.

Entrepreneurship and problem solving are part of our corporate DNA. We offer a rare combination of expertise covering all aspects of on and off-street parking: strategy, technology and innovation, operational performance optimisation and asset management, development potential and business plans, car park specification, design and refurbishment.

We act as agent on behalf of clients who want to buy, sell, lease or otherwise maximise the value of their parking assets.

Parking Matters is committed to raising standards in the parking industry. We keep our finger on the pulse through our relationships with leading operators, owners, suppliers and other key stakeholders, as well as through our contribution to national and international parking associations. We are at the forefront of Innovation in the parking sector.

In collaboration with our sister company Statiom, we serve the French market, Europe and the Middle East.

The Team

Nigel Williams

Managing Director

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Nigel is a well-known figure in the European parking industry. In the course of his 30-year career in the French and UK parking sectors, he has acquired extensive knowledge of all aspects of the business.

An architecture graduate from Cambridge University, Nigel has held various positions including Managing Director of Vinci Park UK (now Indigo UK) and Development Director for Q-Park UK. He started Parking Matters in 2008 and its French sister company Statiom in 2013.

Nigel is Chair of the Board of Directors of the British Parking Association. He is also a member of the European Parking Association’s Board of Directors, as well as co-chair of the e-payment working group. He has made numerous presentations at conferences and seminars in Europe and the Middle East. He is co-founder of the annual Parking & Property event.

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Gordon Allison


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Gordon is an expert in the optimisation of parking assets, focusing on both operational and financial performance.

In the course of his 20-year career with UK market leader NCP, Gordon held a number of positions managing the company’s estate and acquisitions in various regions. He oversaw the outsourcing of the company’s property function and became the NCP client interface responsible for the performance of the company’s national property portfolio.

Gordon brings extensive business development experience, together with asset and operational management expertise to enable Parking Matters’ clients to optimise the operational and financial performance of their parking assets.

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Keith Williams


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Keith has been an innovator in the field of payment systems and parking technology solutions for more than 20 years.

During Keith’s tenure at parking equipment supplier WPS he held a number of senior management positions, including UK Managing Director and Group Product Manager. He led the development of e-payment systems, integrated validation systems and solutions for controlling and enforcing on and off-street parking.

Keith is actively advancing the innovative use of emerging technologies through his participation in the development of international parking and e-payment standards (IPIPS).

With his expertise in the design, specification and implementation of payment systems and data management for parking, Keith ensures that Parking Matters’ clients have the right technology to optimise the performance of their parking operations.

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Andrew Marshall

Associate Director

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Andrew has spent over 20 years in the parking sector as a policymaker and operator, in addition to senior-level experience in the leisure, cleaning and aviation industries.

Following a degree in Geography from Oxford and a masters in Transport Planning from London University he worked in local government specialising in all aspects of parking, before progressing his career as Operations Director of VinciPark and Managing Director of Central Parking System.

At these large UK parking operators, he was responsible for the nationwide delivery of high-profile public services, working under contract to some 70 public and private sector clients. He has twice sat on the European Parking Association Awards Jury.

He brings wide experience of on-street and off-street parking operations, business development, and managing contractual relationships, and of leading low margin multi-site service businesses with a significant degree of public scrutiny and accountability.

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What we do

We advise property owners, local authorities, developers and operators on how to realise the full potential of their parking assets and operations. With many years personal experience working at senior level for leading car park operators, we work with a wide range of public and private sector clients on all aspects of on and off-street parking. This experience enables us to provide unique insight into this complex sector.

Agency Services

Acquisition, Investment Strategy

  • Commercial due diligence
  • Income projection & financial appraisal
  • Outsourcing guidance

Sale & Leasing

  • Financial appraisal
  • Marketing & tenders

Rent Review & Lease Renewal

  • Landlord advice
  • Assistance with tenant negotiations

Consultancy Services

Strategy & Finance

  • Parking strategy
  • Asset management reviews
  • Tariff & revenue optimisation
  • Feasibility studies
  • Financial appraisal & business plans
  • Audit & performance review
  • Optimisation of service contracts

Innovation & Technology

  • Specification & procurement
  • Payment, booking & information strategies
  • Systems integration (payment, parking, enforcement, etc.)
  • Management information & business intelligence
  • Innovation in parking technology
  • Standards development

Function & Quality

  • Design – specification & review
  • Refurbishment & upgrade specification
  • Wayfinding & signage
  • Operational advice

Owner / Operator Relations

  • Management / contractor procurement
  • Expert witness
  • Negotiation & dispute resolution


The following is a list of Parking Matters clients, with links to case studies:

Public Sector

Abu Dhabi Authority for Culture & Heritage
Abu Dhabi Future Energy Company – Masdar
Bassetlaw District Council
Borough of Poole
Borough of Waverley
Brentwood Borough Council
Brighton & Hove City Council
Buckinghamshire Council
Cambridge City Council
City of York Council
Dubai Roads and Transportation Authority
Forward Swindon Ltd
Liverpool City Council
London Borough of Barnet
London Borough of Enfield
London Borough of Haringey
London Borough of Islington
London Borough of Waltham Forest
Manchester City Council
Mid Sussex District Council
Milton Keynes Council
Network Rail
Oxfordshire County Council
Reading Borough Council
Royal Berkshire NHS Foundation Trust
Royal Borough of Kingston Upon Thames
Royal Borough of Windsor and Maidenhead
Surrey Heath District Council
Tameside Metropolitan Borough Council
West Lindsey District Council
Westminster City Council
Wycombe District Council

Private Sector

Argent LLP
Arthur D. Little
Battersea Power Station Development Company
Bouwfonds IM
British Land plc
Brockton Capital LLP
English Cities Fund
Englander Group
Foster and Partners
Hanover Cube LLP
Holbeck Land Ltd
Inter-IKEA Group
Land Securities
Maple Grove Developments
Moorfield Group Ltd
Muse Developments Ltd
Peter Brett Associates LLP
Severn Trent Water Ltd
Stanhope plc
Student Castle Ltd
York House (Developments) Ltd

Case Studies

Parking Matters provides agency services, consults on asset management and operations, and offers support on design and technical specifications to a wide range of clients. Our track record speaks for itself, and we are proud that the vast majority of our clients are referred to us by the individuals and companies we work with.

Industry Leadership

We take an active role in shaping the world of parking through our involvement in national and international industry organisations. Through these activities we cultivate our relationships with key players, keep abreast of the latest trends and work to stimulate innovation and excellence in the parking sector.

Members of the Parking Matters team often speak at international parking events, including Parkex International, the European Parking Association Congress, Parkopolis, the Nordic Parking Association Congress, the Middle East Parking Symposium, the EPA-POLIS Parking Workshop, Smart Parking UAE, and Parking and Property.

Parking Matters is active in the following national and international industry organisations:

British Parking Association

Nigel is Chair of the Board of the Directors of the BPA. In the past, he has been President of the BPA and Chair of the Professional Development and Standards Board.

Nigel has worked to elevate the UK parking sector’s professionalism through a number of BPA initiatives. He has and championed and led the following:

European Parking Association

Parking Matters’ contribution to parking excellence extends beyond UK borders

Nigel is an elected member of the EPA Board of Directors and Co-Chair of the e-Payment initiative.

Nigel and Keith played a decisive role in the creation of the International Parking Payment Industry Payment Standards (IPIPS), which will simplify e-Payments within the parking sector.


Parking Matters projects have won numerous British Parking Awards, the latest being Talbot Gateway, Blackpool (2014) and The Lanes Car Park, Brighton & Hove (2011).


Parking Matters is a leader in parking strategy and innovation. We help shape the services and products of the future through our involvement in smart city seminars, helping operators understand how to get the best from new technologies and working with product managers to ensure they understand their customers’ needs.

We also work with industry associations in the UK and across Europe on the bigger challenges facing parking today: understanding and making the best use of changes in the payment industry, addressing the need for collaboration between stakeholders on wider industry issues, creating interface standards for data exchange. Parking Matters was instrumental in the development of the European Parking Association IPIPS standard and the British Parking Association’s Future of Parking & Mobility Focus Group (now Parking 20:20).

Parking & Property

Parking Matters is co-founder and co-organiser of the annual Parking & Property event.

Since 2010, Parking & Property has been the place where the property and parking worlds meet, network and share knowledge.

Contact us for more information on attending, sponsoring or exhibiting at the next Parking & Property.

Contact us

We are passionate about parking and are convinced that parking really does matter.

Please contact us to explore how we can assist you:

Nigel Williams


Gordon Allison


Keith Williams


Andrew Marshall